MY PATH AS AN ENTREPENEUR

Relaxing the world for over 20 Years

01 AIRE ANCIENT BATHS

AIRE Ancient Baths – In 2001, my partners and I launched AIRE Ancient Baths, my biggest entrepreneurial endeavor yet. Our vision was to revive the Roman bath tradition in historical buildings and offer a unique relaxation experience. Today, we have AIRE locations in major cities worldwide, including New York, London, Chicago, Copenhagen, Barcelona, Seville, Almeria, Vallromanes; with upcoming openings in Toronto and the Upper East Side of Manhattan. The experience of creating and building the AIRE brand has been a cornerstone of my entrepreneurial career and my experience leading AIRE as CEO has broadened my horizons and provided me with a global business perspective. Each stage of its growth, from a single location in Seville to becoming an international brand, has had its own set of challenges. Despite this, we continue to plan new openings, bringing relaxation and disconnection to people around the world. Even after 20 years, my passion for AIRE remains as strong as ever.

02 ICDE DERMATOLOGÍA

A leading clinic in aesthetic medicine and dermatology.

ICDE was founded as a cutting-edge clinic specializing in dermatology and aesthetic medicine, utilizing advanced skincare technology. We've had over 10 years of success as a pioneer in the field. I believe that caring for our body and mind is crucial, and taking care of our skin is an integral part of that

Our Granada location features state-of-the-art skin care procedures and offers treatment with top-of-the-line imported technology. Our dermatological medical team is dedicated to providing a unique customer experience and consistently exploring new, innovative solutions in the fields of dermatology and aesthetic medicine.

03 HONEST TRANSFER

Personal Transportation with a focus on customer experience

Honest Transfers - After many years of traveling and using hundreds of car services, I am very aware of the importance of feeling cared for through small details, of being able to elevate any experience.

With this in mind I founded my latest venture Honest Transfers, a luxury personal transportation service on the Andalusian coast, to apply my experience in perfecting the customer experience.

I believe that attention to detail can elevate any experience, even in mundane places like a car. Our focus is on providing excellent service and enhancing key elements to make our clients' experience special. We are also implementing innovative technology in the sector to further improve our services.